You’ll be amazed at how many visitors you will recieve from these secondary keyword searches. Keyword placement, density and proximity are the most important factors when it comes to on page search engine optimization and ranking strategies. Domain name: Although unproven, some search engine optimization experts recommend your site domain name be your primary keyword or phrase. If I can get a domain with my primary keyword fine. If not, i just try to get a good related name. If you do get a domain with your primary phrase, be sure to seperate the individual words with hyphens. Some search engine optimization experts are now saying that Google can read the keywords even if they are not seperated. I prefer to play it safe and use hyphens. Done this way the search engines can read the individual words. Page title. It’s best to use your keyword or phrase once in the title of your page.
These elements are only a few of the many reasons why your domain name is so important. How do you choose the right domain name? That’s precisely what we’re going to share with you today. When you choose your domain name extension, you can be sure of one thing: “.com” is still the best. According to research from Domain Name Stat, 37% of all domains have the “.com” extension. Why? Well, “.com” is the most familiar and easiest to remember. While there are many successful websites with a “.net” and “.org”, your website will probably do better if it has a “.com” extension. It’s the safest bet. If these are taken too, you’d be better off brainstorming a new domain name. And oh! – Avoid those weird extensions like “.club”, “.space”, “.pizza” and so on. Creative and brandable are always better than generic. Remember: Your domain name is how visitors will find, remember, and share your company on the web.
Even if these choices won’t ultimately make a significant change in your rankings, they are bound to make you more relevant to your intended target audience. There are also other experimental studies, which we refer to below, showing that a generic, keyword-similar URL or domain can make a whole lot of a difference when it comes to the success of online marketing campaigns. Below you can find a list with the main conclusions of this research. Using a Keyword in the URL Will Make a Site Appear More Relevant for Google. You Have a Chance of Ranking Better If Your Keyword Is Part of the Domain Name. Similarities Between Keywords and Subdomains Can’t Predict Any Change in the Rankings. If Your Domain Is an Exact Match for a Keyword, You Can Rank 1st Easier. Keyword Appearing in Both Title-Domain Boasts Impressive Results for the 1st and the 2nd Positions. The More Concise the URL, The Greater the Chance to Rank Better.
The tool also summarizes a great deal of information through its “Niche bar,” This indicates the viability of a keyword for your organization. Experienced SEO professionals will get the most out of SECockpit while newcomers might feel overwhelmed. The sheer volume of data can seem daunting without the proper knowledge, but it paints a detailed picture. With a substantial keyword database and an intuitive interface, SE Ranking is a generalist tool that fits various users. It generates reports complete with comprehensive data as well as alternate keyword ideas based on traffic data. SE Ranking supports a large number of different features, such as traffic analysis, backlink review, and website auditing. Of particular note is the solution’s ability to review thousands of keywords simultaneously and produce downloadable reports for high-profile terms. Marketers looking for the widest possible view of keyword data will love this tool. Though more experienced marketers might note a lack of granular information, businesses get plenty of bang for their buck.